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Webinars

  • Put Employees Behind the Wheel

    Ron Alvesteffer of Service Express

    For many companies, success is only determined by the yield that’s returned to shareholders. But for Service Express, meeting the personal and professional goals of employees is the driving force behind the their 98% customer retention rate, 10-years of revenue growth and a reduction in employee turnover rate.

    In this Webinar Ron shares his process for building employee fulfillment into the foundation of Service Express’s vision for a great business.

  • Creating the Companies Vision and Brand

    Joe Cirulli of Gainesville Health and Fitness Centers

    A Japanese Proverb says, “Vision without action is a daydream. Action without vision is a nightmare.” In this Webinar, Joe shares the process that helped him discover his vision, mission, core purpose, core values and culture and how he involved his entire staff in the process. Once in place, it defined the company’s future strategy - from creating strong teamwork to hiring the right people. From there the branding process began.

    Joe will show you how it all evolved and how you can make it work in your company.

  • Code Red | Code Green

    Maggie Bayless, Founder of Zing Train - part of the Zingerman’s Community of Businesses

    In this Webinar, Maggies shares their Code Red, Code Green tools that have helped Zingerman’s identify when, where and what to change for improved customer service.

    In 2003, Small Giants author Bo Burlingham and Inc. Magazine named Zingerman’s “The Coolest Small Company in America” and Bo’s book featured the Zingerman’s Community of Businesses (ZCoB) as a company that chose to be great instead of big.

  • Building a Boat for Whale Hunting

    Margie Traylor, President of Sitewire
    Jan Dermott, CEO of Echo Enterprises

    When it comes to creating and sustaining big sales for a small business, having a positive culture supported by the right systems is a difference-maker.

    In the Webinar, Margie and Jan explore what it means to “hunt whales” while being true to the principles you built your company upon.

  • Ten Things I Love About You: Creating Memorable Brand Moments for Your Customers

    Clint Smith, CEO of Emma
    Susan Blue, Emma’s Director of Content

    As a leading email marketing service, Emma understands the art (and importance) of stylish communication. And as a growing company and brand, Emma has applied that style to virtually everything it touches - from the 10 questions job candidates answer, to the company’s unique employee handbook, monthly customer newsletters, and even the medals (yes, medals) it uses to thank people who’ve been especially friendly.

    In this Webinar, Clint will share 10 ways Emma has put its communication style to work in creating a unique and inspiring experience for its employees, customers, friends and fans - in the hope that you’ll find two, three or even four practical ideas you can immediately rip off and start using in your company by tomorrow afternoon.

  • Getting to Know the New Small

    Phil Simon, Author of The New Small
    Marisa Smith, CEO of Whole Brain Group
    Chef Tony Marciante, Chef Tony’s of Bethesda

    When it comes to small businesses, emerging technologies are providing an agile and engaging foundation for growth. In this Webinar, Phil, Marisa and Tony share their key takeaways from businesses that are reaching beyond their comfort zones and using new technology, like cloud computing and social media, to drive their business success.

  • How Beryl Cares

    Paul Spiegelman, CEO and Founder of The Beryl Companies
    Lara Morrow, Queen of Fun & Laughter

    Creating a workplace environment geared around employee fulfillment as a driver of great profits requires more than just the random birthday cake and a pat on the back. It calls for a dedicated plan for making caring and recognition of employees an actionable and measurable part of a company’s success. Join us as Lara and Paul share real takeaways from their “Beryl Cares” program - one of the foundation blocks of Beryl’s nationally recognized workplace.

  • Trust N’ Track

    Bo Burlingham, author of Small Giants
    Nick Sarillo, Nick’s Pizza & Pub

    Introduction by Bo Burlingham, author of Small Giants: Companies That Choose To Be Great Instead of Big (Portfolio, 2006) and an editor-at-large of Inc. magazine. Bo will discuss how and where he first encountered the elements inherent to the management style, the origins of the term Trust N’ Track and how Trust N’ Track functions in contrast to the still common command-and-control management theory.

    How We Do It: Nick Sarillo of Nick’s Pizza & Pub talks about his management style turned his restaurants into one of the most highly sought after places of employment for young adults in the suburbs of Chicago. This portion includes a brief look at the history of Nick’s Pizza & Pub, an inside look at how Nick applies the ideals and practice of Trust N’ Trackmanagement to his business and practical takeaways for introducing Trust N’ Trackprinciples and techniques into your business.

    Question & Answer Session with Bo Burlingham and Nick Sarillo.

  • Open Book Management

    Amanda Kuda, The Great Game of Business

    With more business leaders than ever turning to Open Book Management for ways to immediately affect the bottom-line, the management practice that originated in the early 80’s is improving both business results and the lives of the people driving those results.

    Join the Small Giants Community and Great Game of Business’ Amanda Kuda explain the principles and practices of Open Book Management and the extraordinary story of SRC, a business born in the 1980’s with double digit unemployement, skyrocketing interest rates and in a time of financial panic.